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About us

Webinar: Artificial Intelligence for Academic Integrity

key facts

Program

Presenter

AI, Academia, and the Future of Thought Leadership.

As Generative AI continues to redefine the global business landscape, it is also transforming the foundations of higher education. For academic and industry leaders alike, this technology represents both a strategic opportunity and a complex ethical frontier, reshaping how we write, research, and generate insight.

In this live session with Dr. Laura Zizka, an expert in academic writing and research integrity with over 25 years of experience in higher education, we will explore what AI means for the future of academic excellence, originality, and leadership development.

This webinar will help you:

Evaluate how and when Generative AI can enhance research and academic inquiry.
Critically assess the credibility and limitations of AI-generated content.
Understand how scholars, educators, and doctoral candidates can leverage AI responsibly, aligning innovation with integrity in the pursuit of knowledge.

Join this session to gain a forward-looking perspective on how AI is reshaping doctoral research and thought leadership in the age of intelligent technology.

Key facts

Duration
20 minutes

Location
Online (Microsoft Teams)

Format
Webinar (online)

Event Date
November 24, 2025 (17:30 - 17:50 pm CET)

What will you gain?

Clarity on When to Use Gen AI

Gain a clear framework for integrating Generative AI into academic and professional research while preserving intellectual rigor and authenticity.

Critical Evaluation Skills

Learn how to recognize, analyze, and critique AI-generated content, from subtle inaccuracies to major reasoning flaws.

A Framework for Moving Forward

Gain practical guidance to help educators, researchers, and professionals adapt thoughtfully to a future shaped by AI.

Program

17:30-17:50 presentation

Presenter: Dr. Laura Zizka

Associate Professor, Program Co-Director

Laura Zizka, PhD, is an Associate Professor at EHL with over 20 years of international teaching experience. Holding a PhD in Management from Walden University, she instructs courses for EHL Bachelor of Science in International Hospitality Management, Master’s in Hospitality Management, and MBA in Hospitality. Her diverse portfolio of courses includes Communication & Culture, Academic Writing, Crisis Communication Management, and more.

Her expertise spans Communications, Corporate Social Responsibility, and Higher Education in hospitality and STEM, emphasizing a commitment to academic integrity.

Her philosophy of teaching is three-fold: Continuous education, application of transferable 'soft' skills, and positive social change. Beyond the classroom, Laura assumes leadership roles as the Chair of the Examination Board and a dedicated Peer Pedagogical Coach. Her commitment to fostering a culture of learning is evident through her dynamic engagement in animating seminars and workshops on teaching and learning topics for students and staff alike. Laura is a proud member of esteemed academic networks, including the Swiss Faculty Development Network (SFDN), British Academy of Management (BAM), and Academy of Management (AOM). Her global impact extends to presenting papers at international conferences and contributing as a discerning reviewer for prestigious academic journals.

Why our event is for you?

This webinar is designed for:

Executive leaders, doctoral candidates, and researchers who are navigating the intersection of AI, academic inquiry, and strategic decision-making.
Professionals interested in understanding, evaluating, and applying AI tools responsibly.

Event Registration

The event is free.

EHL Hospitality Business School

Route de Berne 301
1000 Lausanne 25
Switzerland