Delivery
Hospitality Concept Strategy
Discover the dynamic world of hospitality evolution through our comprehensive course. Delve into specialized knowledge and skills curated to navigate global trends, uncover opportunities for transformation within existing establishments, and ultimately master the intricacies of the Hospitality Concept Blueprint™.
Course information
Course Highlights
Transforming Hospitality
Revolutionizing Experiences
Unlocking Innovation
Put your learning into practice by creating a holistic hospitality concept.
Professor
Youri Sawerschel - Senior Lecturer
Program Journey
Course Content
Discover the key emerging trends in the world of hospitality, from Paris to Tokyo.
Uncover how globalisation, technology and sustainability are creating new opportunities for hospitality concept development.
Master 'framing', a revolutionary approach to thinking outside the box and creating truly innovative hospitality brands
Learn to build timeless narratives and position your concept beyond bricks and mortar.
Imagine the products and services that your customers want and your competitors lack.
Establish the beliefs, shared values and standards that will set your team up for success.
Manage the various stakeholders in the concept development process, and build partnerships to grow your brand.
Testimonials
Our testimonials
Admission Criteria
At least 2 years of professional experience in F&B or Hospitality
Bachelor's degree or more than 5 years professional experience in a hospitality management position
English proficiency equivalent to C1 for non-natives
Admission Process
The admissions team will review your submitted application to ensure your qualifications are met before confirming enrollment. If needed, the team will organize a short phone interview with you. Once accepted, you will receive a student contract to sign and be invited to settle the amount online.
Deadline
Your application must be received at least one week before the start of the course.
Apply Online
Choose your intake :
25 September 2024
Online kick-off session: 12 September 2024
On-campus course: 25 September 2024 - 27 September 2024
Enroll
9 April 2025
Online kick-off session: 27 March 2025
On-campus course: 9 April 2025 - 11 April 2025
Enroll
24 September 2025
Online kick-off session: 11 September 2025
On-campus course: 24 September 2025 - 26 September 2025
Enroll
FAQ
Most asked question
Visas & Travel Restrictions
A Student Visa is not required for this course. However, participants who are coming from countries outside of the EU/EEA zone may require a Schengen visa to enter Switzerland.
Price details
Price: CHF 2,500
The price includes the tuition fee, access to learning material, reference book, lunches and coffee breaks.
Payment methods
Participants will be able to pay via the payment platform Flywire, which provides various payment methods, no hidden bank fees, and offers favorable exchange rates.
How to earn the certificate
To receive the Certificate of Completion, participants need to successfully complete the program.