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Hospitality Business Models, Drivers and Trends

Unlock insights with Hospitality Business Models course: dive into key tools for hotel management, explore ownership models, and engage in interactive exercises to understand industry trends

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Mastering Hospitality: Trends, Tools, and Transformative Business Models

 

Explore our "Hospitality Business Models, Drivers, and Trends" course, designed for aspiring hotel managers and executives. Over two intensive days, immerse yourself in operating models, industry competitiveness, and ownership strategies. The experience is enriched with interactive discussions, workshops, and engaging activities. Learn to spot vital trends, evaluate their impact across sectors, and select ideal business models for stakeholders in the hospitality domain. Enroll now to excel in the dynamic world of hospitality.

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Course information

Course Highlights

This course develops specialized knowledge and skills that enable you to : 

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Develop a systematic way to identify and monitor important macroenvironmental trends driving the hospitality industry; Understand how such forces impact the competitiveness of firms within different hospitality industry sectors;
  • Determine the appropriateness of different business models used by the various stakeholders in a hospitality (hotel) business;

    • Highlights

    Course Highlights

    Crucial trends and models that drive the hospitality industry;Support for developing systematic strategies for trend identification and analysis;Deep dive into the nuances of what sets successful ventures apart in a highly competitive landscape;Work on real-world scenarios to develop a practical skill set

    Course Highlights

    Program Journey

    Course Content

    COURSE UNIT DESCRIPTION :

    Embark on a Comprehensive Journey into Hotel Management. Discover the pivotal tools employed by esteemed hotel executives to discern and navigate industry trends. Delve into a thorough exploration of the varied operating and ownership structures prevalent in the hospitality sector, with a specialized focus on hotels. The course is meticulously structured through concise lectures, insightful class discussions, and engaging interactive exercises. Elevate your understanding and competence in hotel management!

     

    MAIN LEARNING OBJECTIVES:

    • Develop a systematic way to identify and monitor important macroenvironmental trends driving the hospitality industry
    • Understand how such forces impact the competitiveness of firms within different hospitality industry sectors
    • Determine the appropriateness of different business models used by the various stakeholders in a hospitality (hotel) business

     

    Duration: 2 days

    Admission Criteria

    Relevant professional experience (while previous hospitality experience is valued, it is not required for admission).

    Proficiency in English.

    Admission Process

    To apply, please submit the following documents online: resume or LinkedIn profile link.

    The Admissions Office will review applications on a rolling basis and invited you for an interview to assess program fit and check your background as well as expectations of the program.

    Deadline

    Your application must be received at least one week prior to course start.

    Apply Online

    Choose your intake :

    Cost CHF 5,900

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    FAQ

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    Visas & Travel Restrictions

    A Student Visa is not required for this course. However, participants who are coming from countries outside of the EU/EEA zone may require a Schengen visa to enter Switzerland. 

    Price details

    Price: CHF 5'900

    All amounts are in Swiss Francs and include VAT where applicable. Pricing covers 2 courses + 1 experiential day, teaching material and resources.

    Please note that expenses for visas, airline tickets, meals, and accommodation during the on-site module are not covered in the program fees and should be planned for separately.

    Payment methods

    Participants will be able to pay via the payment platform Flywire, which provides various payment methods, no hidden bank fees, and offers favorable exchange rates.

    How to earn the certificate

    Participants receive a Certificate of Attendance.