Campus Lausanne

Hospitality Concept Design

An applied course to learn how to manage the hotel, restaurant and workspace design process from space design, brand identity and digital channels.

Next Date

27 November 2024


Online kick-off session: 14 november, 2024

On-campus course: 27 November - 29 November 2024
Enroll

2 July 2025


Online kick-off session: 11 June 2025

On-campus course: 02 July 2025 - 04 July 2025
Enroll

19 November 2025


Online kick-off session: 6 November 2025

On-campus course: 19 November 2025 - 21 November 2025
Enroll
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Delivery

Campus Lausanne
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Credentials

Certificate of Completion
2.5 ECTS / 1.5
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Duration

Virtual kick-off session + 3 days on campus
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Language

English
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Price

CHF 2,500

Hospitality Concept Design

Embark on a journey into the world of Hospitality Concept Design, where creativity meets functionality. Learn to craft immersive hospitality spaces by merging architectural finesse, interior design acumen, operational efficiency, and savvy marketing strategies. From conceptualization to execution, master every facet of the design process, including space planning, brand identity, and digital engagement. With our Digital Springboard™, elevate your digital presence and maximize visibility. Join us and unlock the keys to creating unforgettable hospitality experiences.

Course information

Course Highlights

This course develops specialized knowledge and skills that enable you to :

graduate-school-about-us-1

Transforming Hospitality

Create hospitality spaces by bringing together architecture/interior design, operations and marketing

Revolutionizing Experiences

Manage the design process from ideation to space design, brand identity and digital channels

Unlocking Innovation

Design your digital assets and maximise visibility with the Digital Springboard™.

Professor

Youri Sawerschel - Senior Lecturer

Youri Sawerschel is the Founder and Chief Creative Officer of Creative Supply, a creative consultancy present in Zurich and Paris. Solicited for his creative thinking skills, Youri has been involved with projects focused on creating, launching and managing brands in Europe, China and the Middle-East. He has worked with brands as diverse as Kempinski Hotels, UBS, EPFL and Mondelez. Youri is also the author of dozens of articles on the topics of brand strategy, storytelling and entrepreneurship and is a lecturer at ESSEC Business School in Paris, at EHL Hospitality Business School and at Geneva School of Business (HEG). Youri graduated from the Ecole des Arts Décoratifs in Geneva and holds a Bachelor from EHL Hospitality Business School.

Youri Sawerschel - Senior Lecturer

Program Journey

Course Content

Learn about the cultural and social impact of hotel and restaurant design throughout history.

Understand the latest trends in interior design, in collaboration with FRAME magazine.

Imagine a customer offering that both your guests and your operations team love.

Find the right brand name and create a unique visual and verbal identity, from menu design to room pictures.

Design the perfect guest environment from space programming to interior design, and from rooms to public spaces.

Design guest interactions, events and activities that leverage ‘onsite momentum’.

Master the digital presence and content creation for your hospitality concept.

Download Course Details

Is this course right for me?

Send us your profile details and a Program Advisor will get back to you with a feedback of which courses should be best suited for you.

Admission Criteria

At least 2 years of professional experience in F&B or Hospitality

Bachelor's degree or more than 5 years professional experience in a hospitality management position

English proficiency equivalent to C1 for non-natives

Admission Process

The admissions team will review your submitted application to ensure your qualifications are met before confirming enrollment. If needed, the team will organize a short phone interview with you. Once accepted, you will receive a student contract to sign and be invited to settle the amount online.

Deadline

Your application must be received at least one week before the start of the course.

Apply Online

Choose your intake :

27 November 2024


Online kick-off session: 14 november, 2024

On-campus course: 27 November - 29 November 2024
Enroll

2 July 2025


Online kick-off session: 11 June 2025

On-campus course: 02 July 2025 - 04 July 2025
Enroll

19 November 2025


Online kick-off session: 6 November 2025

On-campus course: 19 November 2025 - 21 November 2025
Enroll
Cost CHF 2,500

FAQ

Most asked question

Visas & Travel Restrictions

A Student Visa is not required for this course. However, participants who are coming from countries outside of the EU/EEA zone may require a Schengen visa to enter Switzerland. 

Price details

Price: CHF 2,500

The price includes the tuition fee, access to learning material, reference book, lunches and coffee breaks.

Payment methods

Participants will be able to pay via the payment platform Flywire, which provides various payment methods, no hidden bank fees, and offers favorable exchange rates.

How to earn the certificate

To receive the Certificate of Completion, participants need to successfully complete the program.

The academic publications

The academic publications

Concept Design: Crafting Distinctive Hotels through Storytelling
Hospitality Industry

Concept Design: Crafting distinctive hotels through storytelling

Mention ‘hospitality concept design’ and the first words that come up in the minds of many is this: beautiful interior design. However, concept design in hospitality encompasses much more than that – from the story you are telling to the identity of...

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EHL Advisory Services

Hotel Concept Handbook: Developing a Compelling Hotel Concept

The hospitality industry is anything but dull. Each year brings with it a bounty of exciting destinations, revolutionary new hotels and glamorous renovations. But whereas the challenges of the previous 20 years were mainly tied to one overarching...

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Designing Hotel and Restaurant Concepts is based on 7 components
Hospitality Industry

The 7 components of designing a hotel concept

Designing Hotel and Restaurant Concepts is a 3-day short course taught on EHL Campus in Singapore and Lausanne by Youri Sawerschel. A flagship course of EHL’s executive school, it specializes in expanding concept mindsets with regards to hotel,...

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